Marketplace freelancer
$50
A few days, then rounds of guesswork
- Someone you can't really vet
- A logo file, often from a template
- Extra fees for every change
- Often redone within a year
Peace of mind Low
4.8 from 11,085 reviews
Look like a billion-dollar brand,
Look like a billion-dollar brand,
before you are one.
Your logo and full brand identity by senior human designers, never AI. First concepts in 48 hours, from $280.
- 35,000+ customers
- Money-back guarantee
- Registered in the USA
35,000+customers since 2020
4.8average from 11,085 reviews
1 in 7orders come from clients coming back
100%money-back guarantee
Trusted by first-time founders, growing companies and agencies, in every industryAs seen on
Three ways to get a brand. One obvious choice.
Best value
from$280
First concepts in 48 hours
- Senior designers and a project manager
- A complete brand identity, not just a logo
- Revisions included in every package
- 100% money-back guarantee
Peace of mind Total
See packages
Traditional agency
$5,000+
1 to 2 months on average
- Weeks of calls, decks and approvals
- Strong work, at a premium price
- Your launch waits on their calendar
- Extra rounds often billed on top
Peace of mind Costly
Clients tell us agencies quoted them $8,000 to $15,000. Ours lands in your inbox before the week is out.
Our recent work
NinjaCardFintech
OntologyFragrance
01 / 06
Start my brand From $280 · first concepts in 48 hours
A logo is one piece.
You get the whole brand.
Strategy, identity and every file you need to launch, delivered together and yours forever. You'll look funded, even if you're just starting out.
- SVG01 LogoSVG · PNG · PDF · EPS
- PDF02 Brand guidelinesusage rules
- Aa03 Colours & typographypalette · fonts
- IG04 Social media kitevery platform
- PDF05 Stationerycard · letterhead
- 3D06 Mockupsreal-world
- AI07 Source filesfully editable
✓ Delivered · first concepts within 48h100% yours
Distinct creative directions
Three different ideas, each with the thinking behind it, so you choose between real options.
A complete brand world
Logo, colour, typography, imagery and positioning that all work as one.
Rules that keep it consistent
How to use your logo, colours and type, so every post and pitch deck looks right.
Your brand, made tangible
Business cards and 3D mockups that show it in the real world before you print anything.
Ready to post on day one
On-brand templates for Instagram, LinkedIn and beyond.
✓ Full ownership & copyright✓ Copyright you own, which AI logos can't give✓ Print and web formats✓ One payment, no subscription
Softriver designed an incredible brand in record time. No bloated process and endless meetings, just sharp, smart design with fast delivery and zero fluff.
Paul DarmasFounder of Digitality
World-class branding. 10x less than an agency.
An agency charges $5,000 and up for a brand identity. Ours starts at $280. One payment, every file, yours forever.
Basic plan
$280
The perfect package to get started with your business.
Order now100% money-back guarantee
- 1 logo concept included
- Logo transparency
- Vector / source file
- Printable file
- 2 revisions included
- 2 days delivery
- Color palettes
- Brand typography
- 3D mockup
- Stationery designs
- Brand competitive analysis
- Imagery and graphic styles
- Tone of voice
- Brand vision
Basic+, $375: 5 revisions instead of 2, priority on all requests and logo animation. Offered at checkout.
Premium Branding
$480
Everything you need to launch and grow your business to millions in revenue.
Order nowOnly spots left today
100% money-back guarantee
Everything in Basic
- 3 logo concepts included (in total)
- Complete brand guidelines
- Brand competitive analysis
- Color palette
- Brand typography
- Imagery and graphic styles
- Logo usage guidelines
- Social media kit
- 3D mockups
- Stationery designs (business card)
- 2 day delivery
- 3 revisions to refine your chosen concept
Upgraded Launch pack, $690: unlimited revisions, VIP service, direct access to our CEO and the Free Look Pro Pack. Offered at checkout.
The Brand Ecosystem®
$987
The ultimate package to scale and market your products and services online.
Order nowOnly spots left today
100% money-back guarantee
Everything in Premium +
- Marketing angles strategy
- Brand vision
- Brand voice
- 10 social media creatives
- LinkedIn profile design
- Email marketing design
- 5 Google ad banners
- 5 static ad creatives
- Packaging and merchandising
- Pattern, icons and UI branding assets
- 5 business day delivery
- Unlimited revisions to refine your chosen concept
The Creative Director’s Bundle, $2,499: designed personally by our creative director, with direct access to our CEO for marketing advice, VIP service and priority on every request. Offered at checkout.
Prices in US dollars, paid once. No subscription.
Worried you won't like it? That's our risk, not yours.
If the concepts aren't right for you, we keep working until they are. Still not happy? We refund every cent. No long forms, no back and forth.
Refunds are subject to our refund policy. Questions first? Book a call
100% secure payment
Encrypted checkout, processed by Stripe and PayPal
Five promises behind every Softriver brand.
Top 1% designers
Picked from thousands of applicants and trained in-house. Never freelancers.
Unlimited revisions
On the Brand Ecosystem® and the Upgraded Launch pack, we refine your concept until it's right.
Money-back guarantee
Not happy with the result? We refund every cent.
Top-notch quality
Every concept is checked by our creative directors before it reaches you.
Zero AI slop
Made by people, for people. Your brand will look unmistakably human.
Start my brand Love it, or get every cent back
An incredibly simple process.
Tell us about your business
A guided brief: what you do, who it's for, the brands you admire and what to avoid. No calls needed.
Get your concepts
We study your market and competitors, set a direction, then design. Your first concepts land in your inbox within 48 hours.
Refine, approve, launch
Ask for any change and we revise. Once you approve, your files arrive within 24 hours, or within 5 business days for the Brand Ecosystem®.
Start my brand Rebranding an established business? Talk it through with us first
35,000+ customers later, here's what founders say.
4.811,085 reviews
Softriver made our new brand look $1M.
Really does look pro and lifts our presence and how we show up to clients. Thank you, team. Money very well spent.
LRLeigh RomeoUnited Kingdom
“Something neither I nor AI tools could have produced”
I was initially skeptical — especially finding them through social media… Within just two days, they delivered three logo concepts — and one of them was absolutely perfect.
NANikhil AminUnited Kingdom
Beyond pleasantly surprised
I have traditionally engaged high priced design firms to build logos and brands, which takes weeks, and I felt like I was always compromising on the result… I remember actually bursting out laughing when I saw it, I was so (pleasantly) surprised.
DADan ArmstrongCanada
Softriver > AI
Yes, you can do something with AI when we talk about design. But can you be SURE that your vision will be exactly aligned with your values, and what you have in your head?
TRThéo RossiFrance
“The best decision I made for my brand”
I came in with an idea I thought was fairly well developed, but honestly it was still fuzzy in a lot of places. They took that half formed vision and brought it to vivid life in a way I could not have done on my own.
RLRebeccah LipsonUnited States
“3 logos for 3 different businesses”
They are the best logo design team I've ever worked with. We've designed 3 logos for 3 different businesses and they always have the best designs.
ANAhmad NahleCanada
Distinct design options and great value
I appreciate that Softriver emphasizes “No AI” on their homepage. I believe the human design eye makes a real difference, and that came through in the work.
CKCris KarraaUnited States
“Far beyond what the turnaround suggested”
Softriver delivered a brand identity for our tech consulting firm remarkably quickly, and the quality was far beyond what the turnaround suggested. The logo is clever, precise and professional.
SSSalman SujaUnited Kingdom
“The complete brand system”
Softriver built the complete brand system for us. That covered the logo, type, color, packaging, social and email templates, ads and stationery… We’ve already gone back to them for the next round, which says it all.
MMMax MitrofanovUnited States
“Softriver has completely earned my trust”
As a graphic designer, I'm incredibly selective about who I collaborate with… Their work is clean, contemporary, and deeply considered.
BEBelen EstacioUnited States
“If only I'd come across Softriver years ago”
The most efficient, effective and value for money design experience I've ever come across. I love and admire great design, but always found dealing with designers frustrating in some way. Softriver's process is a game-changer.
ODOscar de VriesAustralia
Best branding company out there
I was a little sceptical at first at how much was promised with in such a short window. But as a start up founder, they blew my expectations out of the water.
TSTomasz SlawekUnited States
Get to know our team and designers.
Your brand is designed by our full-time team, never outsourced and never generated, with a dedicated project manager from brief to final files.
Full-time, never freelancers
Every designer works inside our own process and standards, chosen from thousands of applicants.
Human ideas, start to finish
People do the thinking and the design, which is what makes the copyright yours to own.
Checked before you see it
Every delivery is reviewed by our team before it reaches your inbox.
Case studies
FusionHealth AIA calm, confident identity for an AI health platform.
Destiny Consulting GroupA credible, modern brand for a growing consulting partner.
MyFitterFrom earthy tones to bold contrasts for a luxury curtain maker.
Commodity AIAn identity built for an AI-driven commodity trading platform.
ArchA sharp, trustworthy brand for an innovative business lender.
HumaifyA clear, human identity for a GenAI consulting and education company.
Sell full brand identities under your own name.
One in three agency orders is a repeat order. Our team becomes your branding department: your clients, your margin, our designers.
Questions, answered.
Anything else? Ask us in the chat, or book a quick call.
Is Softriver legit?
Yes. Softriver is a registered US company that has worked with 35,000+ customers since 2020, with a 4.8 average from 11,085 reviews. You pay securely by card, Apple Pay, Google Pay or PayPal, and you're covered by our money-back guarantee.
Do you use AI to design?
No. Every concept is created, refined and finalised by a human designer. That also matters legally: in the US, purely AI-generated images can't be copyrighted, so an AI logo is never fully yours. Ours are, and we transfer the full copyright to you.
Can you really deliver in 48 hours? Isn't that rushed?
Fast doesn't mean rushed. 48 hours is when your first concepts arrive, after we've studied your market and competitors. Then you refine them with us until they're right. A full-time team, a process refined over 35,000+ customers and over 40 years of combined design experience mean the time goes into design, not meetings. The Brand Ecosystem® is delivered in full within 5 business days.
Can I talk to someone before I order?
Of course. Book a free call and we'll walk you through the process and the right package. It's especially worth it if you're rebranding an established business.
Will you actually follow my brief?
Yes. Every concept comes with the thinking behind it, and every delivery is reviewed by our team before it reaches you. If something you asked for is missing, tell us and it's fixed in the next round.
What if I don't like my logo?
Tell us what's not right and we revise it. If the concepts still aren't right for you, we refund every cent. No long forms, no back and forth. Refund policy.
Who will design my brand?
A senior Softriver designer chosen for your project, with a dedicated project manager keeping everything on time and on brief. Our designers are full-time, vetted professionals, never outsourced freelancers, selected from thousands of applicants.
Will I own my logo?
Yes, 100%. You get full ownership and unlimited usage rights across print, digital, merchandise and advertising, plus every source file. We can also help you register it through Softriver Legal.
Why are you so much cheaper than an agency?
Efficiency, not shortcuts. Our team structure and workflow let us deliver premium work without the overhead of pitches, account managers and endless meetings. You pay for design, not for calls.
Why do some of your logos look similar?
We work across every industry, but many recent clients are tech, corporate and startup brands, which tend to favour clean, modern, scalable design. Every project is still created from scratch for your goals, audience and positioning, never from a template.
What's in the social media and stationery kits?
Social media kit: icons, backgrounds and templates to brand every platform you use. Stationery kit: business card, letterhead and any other branded assets you ask for.
Can I get an NDA or IP agreement?
We don't issue contracts by default, but we're happy to sign your NDA or IP assignment. Once the project is complete and paid, full ownership of the approved designs is yours.
Can I pay in instalments?
Every package is a single upfront payment in US dollars, with no subscription. It lets us assign your team right away and deliver without interruptions.
Who is this for?
Founders launching something new, established businesses ready to rebrand, and agencies who need a reliable design partner (resell us under your name). If you want a brand that looks world-class without waiting months or paying agency fees, it's for you.
What's the story behind Softriver?
Softriver started in 2020 as a side project by Louis Key, a British-French designer who believed a great logo isn't decoration, it's the first step toward credibility and trust. It grew into a team of 50+ people with offices in the US, UK, Dubai and Georgia.
The mission hasn't changed: give every entrepreneur a brand that looks as professional and credible as a billion-dollar company.
Stay human.
35,000+ brands, all made by people
“AI made logos instant, and forgettable. People can tell when a brand was made by someone who cared. That's what they remember.”
“A prompt gives you the average of everything already out there. Our job is to find the idea that isn't.”